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CEMEX in the Philippine’s Adopt-a-Wildlife-Species program protects the smallest and biggest of endangered species

Date published: February 25, 2011

CEMEX in the Philippines has continued its pioneering efforts for wildlife conservation by adopting the tarsier monkey as part of a new Adopt-a-Wildlife-Species program spearheaded by the government. The diminutive tarsier joins the whale shark as the two species adopted by the company in the country.

The Adopt-a-Wildlife-Species Program is an initiative of the Department of Environment and Natural Resources (DENR) and it encourages individuals, companies, and associations to adopt wildlife species. The program has grown from an initial effort by Conservation International and CEMEX Foundation in the Philippines, which in 2007 partnered to adopt the Whale Shark.

Realizing the effectiveness of the Whale Shark adoption and conservation efforts, CEMEX and Conservation International Philippines worked closely with the Protected Areas and Wildlife Bureau (PAWB) of the DENR in drafting an administrative order to institutionalize the program.

“We saw how the program aided both the whales sharks and the community of Donsol, so making it an actual public policy will benefit more threatened species as well as encourage other companies to invest in this cause,” says Darwin Mariano, Executive Director of CEMEX Foundation in the Philippines.

The Philippine Tarsier is one of the smallest identified primates. Popularly known to be found in Bohol, it also exists in Samar, Leyte, and some parts of Mindanao. Considered an endangered species, a number of conservation efforts through policy development and assistance from conservation organizations have already been undertaken. It is included as the one of CEMEX’s flagship species under Republic Act 9147 (Wildlife Resources Conservation and Protection Act) that provides for the conservation and protection of wildlife resources as well as their habitats.

“Tarsiers have become an important Philippine tourism icon but they are more than just attractive symbols of local wildlife. They are threatened and we need to learn more in order to help them. We have decided to adopt the tarsiers not only to save them but also to help spread awareness of their situation and of conservation efforts in general,” says Mariano.

Protecting biodiversity and the environment is one of the seven priorities of CEMEX’s Sustainable Development framework. Worldwide, the company works diligently to responsibly manage the land within and around its operations to protect biodiversity and maximize its contribution to nature conservation.